Malay entrepreneurs have been told to stop believing in sheer luck to become successful but to start believing in one’s ability and focus on the end objectives.
“In business, we cannot be driven solely by feng-shui and luck,” said Assistant Minister in the Chief Minister’s Department (Entrepreneur Development) Mohd Naroden Majais.
Having a set target is everything in business.
“What is very important is to believe in ourselves and what we want to achieve,” he said. “We need to try new things and take necessary steps to face challenges.”
He said this during the launch of the Malaysian Halal Certificate Awareness Seminar 2010 in Kuching, jointly organised by the Ministry of International Trade and Industry (MITI) and Halal Industry Development Corporation (HDC).
He urged those in the halal food industry to enhance their skills in quality management, adhere to safety monitoring systems and other guidelines to penetrate international markets.
Halal food products have a huge global potential, he said, but the country was contributing poorly to the global market due to the inability of local companies to compete at the international level.
“Statistics reveal that the annual market for halal trade is RM9.7 trillion and the figure is expected to increase by 20 per cent in 2015,” he said, adding that local halal companies must brace themselves and work to capture this market.
He stressed that Malaysia, which has developed a halal system acknowledged internationally, had set up a halal industrial zone in Tanjung Manis, where logistics and an efficient transportation system have been provided.
Naroden added that producing halal products was no longer confined to Muslim countries, as non-Muslim nations like Thailand, Brazil, Argentina, Australia and New Zealand are famous for their meat and dairy products.
Meanwhile, MITI Sarawak branch director Sabariah Mohd Sofian said the seminar in Kuching was the fourth held this year after Johor, Kelantan and Sabah.
Some 1,000 participants attended the seminar, she said, adding that Miti would continue to help those in the halal food industry.
Adapted from The Borneo Post
Photo by Larrie Knights, United Kingdom
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