For Halal, the detail is in the packaging

February 10th, 201012:30 am @

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It is odd that sometimes the answers we’ve been looking for is right there under our own nose. More often than we realise, a lot can be gathered about the creator of a given product, just by looking at the packaging.

The colored paper that wraps around a given product can tell a lot about the creator’s level of creativity, his intelligence and perhaps even his level of sincerity in producing the product.

Alislami Ad For Halal, the detail is in the packaging

Consumers Need More Info on Halal Issues

By Melati Mohd Ariff, BERNAMA | 9/2/10

There is a dearth of information regarding the halal status on many of the products consumed or used by Muslims.

Therefore, it is only appropriate that that Muslims are provided with the information that they need and one of the easiest way to provide the required information is through the details on the packaging.

“But that would not suffice as the cause of concern for Muslims is not only limited to products. For example how are they to know the halal status of eateries owned by non-Muslims.

“So is the halal food status of hotels patronised by Muslims,” noted Mohd Yusof Abdul Rahman, Chief Executive of the Federation of Malaysian Consumer Associations (Fomca) in expounding the halal issue to Bernama.

He referred to the Islamic Development Department’s (Jakim) statistics that up to May 2009, only 27 or 1.4 per cent of almost 2,000 hotels in Malaysia have obtained the halal certificate from Jakim for their main kitchen.

The rest of the article can be viewed here.

Campbells For Halal, the detail is in the packaging

Campbell understood how not to stir up any possible backlash - their range of Halal certified products integrate seamlessly with their standard ones.